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12 Amazing Content Marketing Ideas

12 Amazing Content Marketing Ideas

Posted on 22. Jul, 2015.

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While blogging is important, there are other unique ways to share great content and engage with your clients and renters, including things like quizzes, text messaging,...

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11 U.S. Counties Where Buying Makes More Sense

11 U.S. Counties Where Buying Makes More Sense

Posted on 15. Jul, 2015.

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Buying a house can be a long process that many people forgo in an effort to save money, but new information shows that it...

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Tweet Your Way to Property Management Success

Tweet Your Way to Property Management Success

Posted on 13. Jul, 2015.

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To be successful on social media, you need to build up a strong following and write clear, compelling content. In a recent article from Inman...

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Property Managers Revisit the Help of Yelp

Property Managers Revisit the Help of Yelp

Posted on 21. Jul, 2015 by .

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It’s been one year since my article urging property managers to “Get Yelp for Your Property Management Business.” Hopefully you heeded my suggestions and are reaping good results, because when used effectively and consistently, Yelp brings attention to any business that is customer-centric. If your marketing and management efforts are successful, the world will know […]

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Are You Ready to Offer Corporate Housing?

Are You Ready to Offer Corporate Housing?

Posted on 16. Jul, 2015 by .

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If you’ve considered offering corporate or short-term housing, you’re not alone. With property management costs steadily rising, property managers across the U.S. are looking for a reliable funding stream. With a significant increase in business travel and employee relocation, corporate housing is often suggested as a viable way to increase revenue. It’s no secret that […]

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Successful Property Managers Guard Key Relationships

Successful Property Managers Guard Key Relationships

Posted on 08. Jul, 2015 by .

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Often in life, it’s not only what you know but who you know that can make all the difference. Knowledge is powerful, but relationships are the bedrock of the property management business. It all begins with the people we work with, the folks we depend upon, and the personnel that help keep the wheels of progress […]

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The Value of Renters Insurance

The Value of Renters Insurance

Posted on 06. Jul, 2015 by .

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This question has been kicked around a lot in recent years: Should you require your tenants to obtain renters insurance? While some property management companies require their residents to purchase renters insurance, the vast majority continue to merely suggest that renters insurance be purchased. Unfortunately, this method of persuasion has done little to convince residents to do […]

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Property Managers Buy Smarter and Smaller

Property Managers Buy Smarter and Smaller

Posted on 23. Jun, 2015 by .

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As we go about our routine responsibilities of serving our owner-clients we often find good deals on residential income properties. That’s true today in smaller markets filled with plentiful opportunities. Bigger cities are the primary markets many investors are focusing on to increase their holdings of income housing. That’s why some of the smaller, out-of-the-spotlight […]

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Why Renting May Remain the American Dream

Why Renting May Remain the American Dream

Posted on 18. Jun, 2015 by .

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Nearly 7 years after the financial crisis of 2008, a time when mortgages seemed available to almost any American, the “American Dream” of owning a home continues to fade. The “old” dream was to save enough money for a down payment on a home that you could own or partly own by qualifying for a […]

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Retaining Quality Employees

Retaining Quality Employees

Posted on 16. Jun, 2015 by .

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As property managers, your primary focus is to locate and keep quality residents. Long-term residents can mean a stable rental income, less marketing dollars spent, and a stable rental community, which is attractive to all residents. One area that many managers may not realize the value of is a stable work force. Finding and retaining […]

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The Possible Consequences of Inadequate Resident Screening

The Possible Consequences of Inadequate Resident Screening

Posted on 09. Jun, 2015 by .

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We’ve all seen the ads – ‘no credit check, no deposit, move-in today!’ While some property managers may luck out and rent to a resident who does not skip out on the lease, does not destroy the property, and has adequate income to cover the rent, by running ads such as these, managers are opening […]

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Property Managers and Problem Residents Find Solutions

Property Managers and Problem Residents Find Solutions

Posted on 02. Jun, 2015 by .

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The list of quandaries property managers and landlords face when dealing with difficult residents is long. The good news is that solutions exist and having them can make all the difference in the world. Property managers and landlords need to know their rights, the laws of the state they live in, as should residents. When […]

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Is your Office as Green as it could be?

Is your Office as Green as it could be?

Posted on 19. May, 2015 by .

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While many property managers have consciously made changes in their daily habits to save energy and reduce their carbon footprint, are you doing as much as you can to make your office a little greener? If you feel like you’d like to make a greater environmental impact, here are some suggestions to try in your […]

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Property Management Turning Challenges into Opportunities

Property Management Turning Challenges into Opportunities

Posted on 12. May, 2015 by .

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As the property management business continues to evolve in this ever-changing world there will always be challenges. “Challenges” are what successful managers call problems and crises. Inherent in every challenge is a solution. Hidden in the emotional mire of a crisis are a number of easily overlooked opportunities. Are you adroit at turning these “lemons” […]

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Property Managers Need to Save for Retirement

Property Managers Need to Save for Retirement

Posted on 05. May, 2015 by .

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Congratulations, you have a secure job where the need for what you do keeps on growing. If you love your work as well you’re especially fortunate. Many people aren’t so lucky. The U.S. Department of Labor on April 30 that initial jobless claims for the week ending April 25 fell by 34,000 to 262,000, below […]

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Reaching and Communicating with the Next Generation of Renters

Reaching and Communicating with the Next Generation of Renters

Posted on 30. Apr, 2015 by .

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While print advertising remains a popular and effective way of marketing to potential renters, those hoping to reach the next generation of renters will need to make sure that their online communication skills are up to par. With more renters using mobile communication devices to look for apartments, having an active online presence is a […]

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The Many Benefits of a Nationwide Property Management Association

The Many Benefits of a Nationwide Property Management Association

Posted on 21. Apr, 2015 by .

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Vacancies are filling faster than ever. Rents are slowly rising in many areas of the country. Property managers are busier because many former home owners are choosing to be renters. So why would property managers consider joining an association of their peers? Is it really worth the effort, money and time? According to The National […]

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Property Management of Section 8 and Housing Choice Voucher Programs

Property Management of Section 8 and Housing Choice Voucher Programs

Posted on 13. Apr, 2015 by .

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If you’re looking for residents who have incentives to pay their rent on time each month look no further. Those who qualify for federally sponsored housing assistance programs backed by the only organization that can legally print money…the federal government…awaits you! The oldest program has been around nearly 80 years! Section 8 of the Housing […]

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Spring Cleaning for Property Managers

Spring Cleaning for Property Managers

Posted on 07. Apr, 2015 by .

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After a brutal winter in many parts of the U.S., spring has finally arrived, with a hint of green quickly replacing the brown that we’ve looked at for the past several months. While we can all appreciate the warmer weather, those long months of rain and snow can take its toll on even the most […]

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Is Your Property Safe for Children?

Is Your Property Safe for Children?

Posted on 02. Apr, 2015 by .

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With warm weather finally here, the number of children playing outside will increase dramatically in the coming weeks. This can cause a number of issues in apartment communities – ranging from noise complaints from residents, as well as an increased incident of accidents; everything from the usual cuts and scrapes to more serious issues that […]

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Power-Up Your Property Management Skills

Power-Up Your Property Management Skills

Posted on 31. Mar, 2015 by .

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“Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius…and a lot of courage to move in the opposite direction.” – E.F. Schumacher This is the time of year that all states except Arizona “spring forward” into Daylight Savings Time. It’s an auspicious time to sharpen your business […]

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Property Managers Flourish as Housing Supply Sinks

Property Managers Flourish as Housing Supply Sinks

Posted on 24. Mar, 2015 by .

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Conditions keep improving for the property management business across the U.S. That’s partly due to the slumping supply of houses for sale which has been waning since the final quarter of 2014. The reasons for the sparse number of homes for sale vary according to regions. Most areas are benefitting from lower mortgage rates allowing […]

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Are You Ready for an Audit?

Are You Ready for an Audit?

Posted on 17. Mar, 2015 by .

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Isn’t it amazing how a simple five-letter word can create such panic and anxiety in so many of us. While tales of audit disaster are found everywhere, most audits are simple and straightforward, involving little drama and a lot of paperwork. Of course, even with these reassurances, being audited, whether it’s by the IRS, the […]

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Give Distressed Property Owners a Government-Backed Solution

Give Distressed Property Owners a Government-Backed Solution

Posted on 12. Mar, 2015 by .

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Opportunity is often disguised in distressful situations. Property managers know that all too well. Many have shared with me how they turned “lemons” into “lemonade” by their careful vigilance. Recently The Federal Housing Finance Agency (FHFA) announced new requirements for sales of non-performing loans (NPLs) by Freddie Mac and Fannie Mae (the Enterprises).  This involves […]

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Tools for Success

Tools for Success

Posted on 05. Mar, 2015 by .

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When I think about tools, images of hammers, screwdrivers, and drills pop into my head. I certainly don’t think about computers, software, continuing education, or a pizza party. But just as a carpenter needs a hammer to do his job well, property management employees need the proper tools to do their job well. Remember, you […]

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Property Managers Can Grow By Acquiring Their Competition

Property Managers Can Grow By Acquiring Their Competition

Posted on 03. Mar, 2015 by .

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Often in my articles I’ll comment on smart ways for property management companies to grow their existing businesses. Organic growth is the primary approach but not the only one. Another hot topic for property managers is how to stay one step ahead of the competition. With the assistance of the latest technologies you can save […]

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Prudent Property Managers Prepare for Flood of New Renters

Prudent Property Managers Prepare for Flood of New Renters

Posted on 24. Feb, 2015 by .

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There’s an explosion of new renters in all major cities in the U.S. Yes, even in lower-density, relatively inexpensive cities like Dallas and Houston, a significant shift in the proportion of renters is unfolding. It appears the big rise in the number of renters is a delayed result of the housing bust which followed the […]

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