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Twitter How-To’s: Part 3 of the Twitter Series for Property Managers

Twitter How-To’s: Part 3 of the Twitter Series for Property Managers

Posted on 10. Feb, 2012 by .

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The @ sign is like magic, it is called a Reply or a Mention and is public. When you use the @ symbol before someone’s name (for example: @CharityHisle) you are targeting that update TO that person. Twitter even links to that person’s account to help connect your followers to one another.

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10 More Pinterest Tips for Property Managers!

10 More Pinterest Tips for Property Managers!

Posted on 25. Jan, 2012 by .

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In our last post about Pinterest, we discussed why each property management group should have a Pinterest account. But how do you get creative with your account without being too salesy?

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Should Your Property Management Company Investigate Pinterest?

Should Your Property Management Company Investigate Pinterest?

Posted on 17. Jan, 2012 by .

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With over 4 million users, Pinterest is now in the top 10 list of social networks! It is a unique (and public) website that allows users to organize and share images and videos from across the web with one another. Think of Pinterest as an online bulletin board!

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30 Tweet Ideas: Part 2 of the Twitter Series for Property Managers

30 Tweet Ideas: Part 2 of the Twitter Series for Property Managers

Posted on 22. Dec, 2011 by .

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Twitter is one of the most difficult social networks to explain and to learn for property management professionals. Often I hear questions like, “What do we say?” or “Who are we talking to?” Let’s try to clear up the confusion today!

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What is Twitter? Part 1 of the Twitter Series for Property Managers

What is Twitter? Part 1 of the Twitter Series for Property Managers

Posted on 05. Dec, 2011 by .

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Believe it or not, the world has not abandoned Twitter, in fact, just the opposite. While Facebook and Google Plus use are declining, Twitter is gaining users globally. The average user sends a half a Tweet per day and the site has reached 360 million registered users.

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Protecting Your Brand Online

Protecting Your Brand Online

Posted on 21. Sep, 2011 by .

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Do your employees understand your company expectations for online behavior? Do you require your employees to sign a social media policy?

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SEO Continued: What is Digital Asset Optimization?

SEO Continued: What is Digital Asset Optimization?

Posted on 24. Mar, 2011 by .

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The natural evolution of Search Engine Optimization is Digital Asset Optimization (DAO), the optimization of all of your online content. This includes images, audio files, video’s and even PDFs. Anything you place online has a keyword title, meta tag and a clear description to influence search engines.

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Optimizing Your Property Management Facebook Page for Search

Optimizing Your Property Management Facebook Page for Search

Posted on 24. Feb, 2011 by .

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While you shouldn’t focus all of your efforts solely on Facebook, it does make sense to optimize the content posted on Facebook. Facebook search is linked to keywords within all public posts, profiles, pages, groups and applications but very few are utilizing this opportunity to increase their Facebook SEO.

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Beginning SEO for Property Managers

Beginning SEO for Property Managers

Posted on 17. Feb, 2011 by .

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SEO (Search Engine Optimization) is the process of improving the volume and quality of traffic to your website from internet search engines. Search engines want to return the most relevant results possible to their users. According to eMarketer, 94% of shoppers click on the 1st through 10th search results. Optimizing your online presence for search engines will drive traffic to your website.

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5 Tips To Promoting Community Events On Facebook

5 Tips To Promoting Community Events On Facebook

Posted on 20. Jan, 2011 by .

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Whether it’s an open house or a pool party, your apartment community should be sharing events on Facebook. As the largest social network, the average Facebook user is connected to 80 community pages, groups and events. Facebook is a good place for property managers to share events with their residents and prospects.

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Helpful Holiday Facebook Strategies for Property Managers

Helpful Holiday Facebook Strategies for Property Managers

Posted on 03. Dec, 2010 by .

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How can an apartment community build their fan count by appealing to the good will of others? Below are two strategies to kick off a brainstorming session this holiday season.

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4 Facebook Lead Generation Tips for Property Managers

4 Facebook Lead Generation Tips for Property Managers

Posted on 16. Aug, 2010 by .

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Can apartment communities increase their fan base AND acquire leads? Absolutely! We can take a page from a few top brands using Facebook today and apply similar techniques to our own marketing strategies. Here are 4 tips for getting leads on Facebook.

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5 Ways Property Managers Can Build Their Facebook Audience

5 Ways Property Managers Can Build Their Facebook Audience

Posted on 19. Jan, 2010 by .

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In my last post “10 Tips for Property Managers Using Facebook”, we discussed the most important things you need to know to get your community Fan Page started on Facebook. Now that you have a Fan Page, what do you do?

Here are 5 ideas for building your audience on Facebook.

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10 Tips for Property Managers Using Facebook

10 Tips for Property Managers Using Facebook

Posted on 21. Dec, 2009 by .

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Facebook is opening doors for property managers to engage in conversation with residents and their local community. The question everyone wants to know is, how? It’s easier than you might think! Here are 10 tips for apartment communities using Facebook.

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