Articles

Prepared Property Managers Stick to Their Business Plans

Prepared Property Managers Stick to Their Business Plans

Posted on 23. Jun, 2016 by .

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Today is the best time ever to be a property manager. Today is the only day we have, since yesterday is history, tomorrow is a mystery, and today is a gift. It’s why we call today “the present.” There are more residents looking for rentals today that at any time in the history of the United […]

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Latest Trend: What Are Microunits?

Latest Trend: What Are Microunits?

Posted on 21. Jun, 2016 by .

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As the name suggests, microunits are very, very small apartments popping up in urban areas. Popular in Europe, this trends is reaching the U.S. in areas where affordable housing isn’t prevalent. These units range from 250-400 square feet, built with efficiency in mind to maximize the small space. According to Axiometrics, “these tiny units make […]

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How to Maximize Renter Leads

How to Maximize Renter Leads

Posted on 16. Jun, 2016 by .

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Several processes and activities can generate leads for your properties. In this article from Multifamily Executive, they outline different strategies—call centers, email remarketing, reputation management, and more—that can help you bring in more leads. Try some of these revenue-generating tips and see if they work for your property management business. Read More from Multifamily Executive.

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The Right Staff and Resident Retention

The Right Staff and Resident Retention

Posted on 14. Jun, 2016 by .

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With more than 300,000 new units coming in 2016, resident retention is more important than ever. The culture of a property is a major factor in keeping residents at existing properties. Hiring the right staff for your property management company is not only a strong business strategy, but it’s also an important lease renewal strategy. […]

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Property Managers’ Proactive Response to Soaring Rents and Price Controls

Property Managers’ Proactive Response to Soaring Rents and Price Controls

Posted on 14. Jun, 2016 by .

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After nearly 6 years of rising rents and declining vacancies, ideas for solutions have become both a hot economic and political issue. In California, no less than the governor has become interested. The cost of housing is so high in many areas of California that paying rent or a mortgage often costs half of a […]

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8 Common Email Marketing Mistakes for PMs

8 Common Email Marketing Mistakes for PMs

Posted on 09. Jun, 2016 by .

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Email Marketing is a top marketing strategy for Property Managers to reach new renters and owners. But some of the most common mistakes can be more harmful than good for your business. Realty Times covers 8 common email marketing mistakes and how to avoid them. Read more from Realty Times.

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What to Do When Your Resident Files for Bankruptcy

What to Do When Your Resident Files for Bankruptcy

Posted on 09. Jun, 2016 by .

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Every landlord in their lifetime experiences renters who don’t pay their rent. But what do you do when your renter files for bankruptcy? How do you protect yourself legally? Multifamily Executive highlights some protective, pre-bankruptcy measures that can help minimize your financial losses whenever you suspect a renter may be planning to file. Read more on […]

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Summer Safety Measures for Apartment Communities

Summer Safety Measures for Apartment Communities

Posted on 07. Jun, 2016 by .

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With the unofficial start of summer here, more residents will be spending time outdoors, looking for various ways to enjoy the sunshine and warmer temperatures. Year-after-year, the two most popular activities for residents include swimming and barbecuing. The warm weather also brings a host of added responsibilities for property managers and staff alike as they […]

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Best (and Worst) Cities for New Graduates in 2016

Best (and Worst) Cities for New Graduates in 2016

Posted on 02. Jun, 2016 by .

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Trulia recently released their list of best and worst cities for new graduates in 2016. The infographic looks at the top cities for employment for recent grads–where the highest and lowest opportunities lie. Think Southern California is the best place for your post-grad work? Think again. Which city has the best outlook for former students? […]

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Keeping Your Apartment Models in Model Shape

Keeping Your Apartment Models in Model Shape

Posted on 31. May, 2016 by .

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We’ve talked in the past about the benefits of pristine landscaping, a spotless leasing office, and clean, uncluttered patios and balconies. Not listed in that group, but just as important, are your apartment models. While furnishings are important, and should be updated on a regular basis, it’s often the small things that can sway an […]

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Property Management Insights for a Thriving Business

Property Management Insights for a Thriving Business

Posted on 26. May, 2016 by .

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From the comments that I gratefully receive about my articles, I’ve learned that property managers are searching for better ways and best practices. They’re looking for creative insights that lead to success. If you’re in business for yourself or working hard for an employer you’re probably looking for new ways to shine. What if you’re doing […]

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Divorce Rate Drives Demand for Multifamily Properties

Divorce Rate Drives Demand for Multifamily Properties

Posted on 19. May, 2016 by .

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When it comes to demand for multifamily communities, there are typically two demographics that people think of: millennials and baby boomers. However, there’s a third group of individuals property managers shouldn’t forget about—divorced people. As the divorce rate is going up, this growing demographic is driving demand for multifamily housing. What does this trend mean for Property […]

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3 Hot Apartment Marketing Ideas for Summer

3 Hot Apartment Marketing Ideas for Summer

Posted on 19. May, 2016 by .

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Summer is a busy time for property managers, as May through September is a popular time to move or look for apartments. A few experts in the Apartment management industry cover three unique marketing ideas to help you fill your summer vacancies quickly this summer—from musical festivals to virtual reality—in this recent article from Software […]

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5 Steps to Decluttering Your Apartment Patios this Summer

5 Steps to Decluttering Your Apartment Patios this Summer

Posted on 17. May, 2016 by .

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Spring and Summer Bring the Clutter On my way to work one morning, I passed an apartment complex about a mile from my house. While the complex itself appeared to be neat and clean, the resident balconies were filled with clutter. Taking a quick detour through the complex, I saw more balconies than not that were […]

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Property Management Success Secrets from Successful Property Managers

Property Management Success Secrets from Successful Property Managers

Posted on 12. May, 2016 by .

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Most of my professional time is devoted to reading about and interviewing successful people. Yes, it is a fortunate “calling” and one that has taken me several decades to develop. When focusing on successful property managers I notice they all seem to share similar secrets about their success. One of those “secrets” involves a generous heart! […]

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Looking at Baby Boomers and Apartments

Looking at Baby Boomers and Apartments

Posted on 10. May, 2016 by .

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While historically it’s been tough to accurately measure the impact of the baby boomer generation on renting, Axiometrics believes there’s an “increasing trend toward renters-by-choice or “lifestyle” renters among the baby boomer population, especially in urban core and urban infill locations. A number of baby boomers choose to rent apartments in urban locations that are close […]

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Three Powerful Words That Build Lasting Relationships with Residents and Clients

Three Powerful Words That Build Lasting Relationships with Residents and Clients

Posted on 03. May, 2016 by .

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In today’s world of ever-changing strategies and depersonalizing experiments with “virtual reality” and “artificial intelligence,” property managers need relationship-building skills they can depend upon. This article is about 3 of the most reliable words for creating an environment of trust and loyalty in all aspects of the property management industry. These 3 words are essential to […]

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Latest Trend: Are There Too Many Apartments?

Latest Trend: Are There Too Many Apartments?

Posted on 29. Apr, 2016 by .

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An important trend in the apartment market is happening that multifamily property managers need to be aware of. There is concern that developers have been adding too much inventory which is flooding markets with supply. This means vacancy rates will rise and rent growth will slow. What does this mean for multifamily property managers? In cities where there is […]

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Proactive Property Managers Compete for the Best Clients and Residents

Proactive Property Managers Compete for the Best Clients and Residents

Posted on 28. Apr, 2016 by .

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Today’s residential rental housing market grows more competitive with each passing month. Vacancies fill faster than ever, and property owners expect the best management money can buy. If you’re determined to keep your best clients and residents then you’re probably at least a few steps ahead of your competition. If you’d like to attract new […]

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How Property Managers Can Appeal to Modern Renters

How Property Managers Can Appeal to Modern Renters

Posted on 27. Apr, 2016 by .

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Not only do millennials tend to demand a good customer experience, they like to make purchases that they believe would appeal to their peers. Since this group is so large, property managers who can successfully appeal to them are likely to enjoy a good amount of business. Nat Kunes, AppFolio’s VP of Product Management, provides […]

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Attract and Retain Your Best Rental Residents with Common Areas

Attract and Retain Your Best Rental Residents with Common Areas

Posted on 26. Apr, 2016 by .

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Through years of personal experience, the smartest property managers I’ve known always focus on the quality of life that their residents enjoy. Attractive, well-maintained common areas are no exception. With a little imagination and a strong desire to be outstanding, proactive property management companies are thinking outside the box when it comes to desirable spaces […]

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Building Regulations Impact Rent Prices

Building Regulations Impact Rent Prices

Posted on 19. Apr, 2016 by .

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In a recent article from Zillow, economist Sarah Mikhitarian explains how cities with stricter building codes and regulations make it difficult to construct new units. This leads to fewer apartments available to rent and an increase in rent price. One highlight: “Over the past five years, rents in cities with the most-restrictive land use regulations grew […]

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Student Housing Market Gains Strength

Student Housing Market Gains Strength

Posted on 19. Apr, 2016 by .

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According to Axiometrics, the Student Housing market is seeing strong performance heading into the summer months. Their recent research identified 45,000 new off-campus student housing beds to be delivered for fall 2016, compared to approximately 48,000 beds delivered last Fall. Rent growth is also on the rise which is good news for student housing property […]

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Grow Your Property Management Business with Expanded Buying Power and Discounts

Grow Your Property Management Business with Expanded Buying Power and Discounts

Posted on 19. Apr, 2016 by .

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Interest rates are low, lenders need more business, and credit card companies want to attract better quality customers. These are the economic conditions that open the door for growth opportunities. On Wednesday, March 17th, the Federal Reserve’s Open Market Committee led by Fed Chair Janet Yellen not only left short term interest rates alone but […]

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