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12 Amazing Content Marketing Ideas

12 Amazing Content Marketing Ideas

Posted on 22. Jul, 2015 by .

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While blogging is important, there are other unique ways to share great content and engage with your clients and renters, including things like quizzes, text messaging, and Pinterest boards. In this recent post from Inman, they outline 12 creative ideas for getting your messages out there. Get the 12 tips.

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11 U.S. Counties Where Buying Makes More Sense

11 U.S. Counties Where Buying Makes More Sense

Posted on 15. Jul, 2015 by .

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Buying a house can be a long process that many people forgo in an effort to save money, but new information shows that it can actually be cheaper in some cities to buy instead of rent. Real estate information company Realtytrac released a report finding that “making monthly house payments on a 3-bedroom property is […]

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Tweet Your Way to Property Management Success

Tweet Your Way to Property Management Success

Posted on 13. Jul, 2015 by .

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To be successful on social media, you need to build up a strong following and write clear, compelling content. In a recent article from Inman titled “5 Methods to Tweet Your Way to Online Real Estate Success,” Digital Marketer Lucie Simpson shares examples of using Twitter right. It’s an essential tool for property managers in connecting with current […]

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Wealthy Baby Boomers Choose Renting

Wealthy Baby Boomers Choose Renting

Posted on 09. Jul, 2015 by .

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Wealthy baby boomers are choosing to rent rather than own their own home. Homeownership is at its lowest rate in the past 25 years, according to a recent CNBC report, whereas the rate of renting a home is the highest in the past 30 years. This is a result of the younger generation, who has faced the […]

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Before You Rent Out Your Home

Before You Rent Out Your Home

Posted on 08. Jul, 2015 by .

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There are both positive and not-so-positive things to consider before renting out your home and becoming a property manager. Pros include an increase to your income and a steady cash flow. But being a landlord may require you to go out of your comfort zone and deal with emergency maintenance or difficult renters. Before taking the next step, here are a few tips from Trulia to […]

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Water Saving Tips

Water Saving Tips

Posted on 30. Jun, 2015 by .

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California has been making headlines for the drought, but it’s not the only state that’s experiencing water issues, which is why it is more important than ever to learn how you can save water. Trulia recently shared an informative post with seven tips on how you can save water. Their list of tips include: How to […]

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Apartments for Generation C

Apartments for Generation C

Posted on 11. Jun, 2015 by .

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Increased mobility will continue to play an important role for the modern renter. In this recent article by Axiometrics we see how Millennials are setting the stage for the next generation, a generation of “experiential people.” Click below to see how the rental industry is preparing for Generation Connected and the “experience economy.” Read the full article here

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Amenity Evolution

Amenity Evolution

Posted on 04. Jun, 2015 by .

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Having the right amenities in your property can make or break deals, so if you’re not changing with the times, you could be missing out. Axiometrics recently shared a post discussing how amenities have changed over the years and have varied depending on location. Click below to read more about how pools, gyms, and other amenities are […]

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Rental Market Forecast

Rental Market Forecast

Posted on 28. May, 2015 by .

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It looks like the western and southern apartment markets will lead the way in highest rental revenue and job growth. A recent five year forecast conducted by the experts at Axiometrics showed the”long-term cumulative rental revenue and job growth forecasts for 2015-2020 for 54 of the markets that Axiometrics tracks.” Click below to see what the future holds for […]

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Where Can Recent Grads Afford Rent?

Where Can Recent Grads Afford Rent?

Posted on 21. May, 2015 by .

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Graduation season is on the horizon and with that comes a flood of college graduates on the prowl for a job and place to live. The experts at Trulia “set out to help new grads find areas where they can afford to rent and still have some money left over to pay back their student loans.” Their findings […]

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Millennials are on the Move

Millennials are on the Move

Posted on 14. May, 2015 by .

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Generation Y is known for a great deal of things – tech-savvy, environmentally conscious, self-expression – that make them a unique bunch. A recent survey held by Rent.com revealed one more thing that this generation is know for: “They’re a generation of movers.” Click below to read more about the reasons behind this latest discovery. Click here […]

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Need Help Improving Energy Efficiency?

Need Help Improving Energy Efficiency?

Posted on 07. May, 2015 by .

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Improving energy efficiency can save property managers a ton, but deploying a solution can be a costly. As a result of this “upfront investment of traditional sub-metering” many property owners put off executing a plan. That was the motivation behind the creation of the Power Patch. Multifamily Executive recently shared a post detailing how the power patch […]

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Why Residents Still Use Checkbooks

Why Residents Still Use Checkbooks

Posted on 28. Apr, 2015 by .

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Paying rent via check is withstanding the test of time, a problematic trend for property managers who want to transition to electronic payments. The rental market covers a large demographic of economic classes that includes “the very rich, the very poor, and everything in between.” Some renters have bank accounts, and some don’t, which makes it […]

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Top Benefits of Being a Renter

Top Benefits of Being a Renter

Posted on 16. Apr, 2015 by .

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There’s a multitude of reasons why people prefer the title of renter over homeowner. Being a renter gives you a certain amount of freedom that can be limited with homeownership.  Rent.com recently shared a post listing 15 benefits of being a renter, their list includes: Amenities Low utility bills Location options And more… For the full list of reasons, click […]

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First Quarter Results: Top 10 Lowest Vacancy Metros

First Quarter Results: Top 10 Lowest Vacancy Metros

Posted on 09. Apr, 2015 by .

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First quarter results are in and it looks like the west coast is leading the way with the lowest vacancy rates. Multifamily Executive recently posted Reis’s list of markets with the lowest vacancy rate for 1Q. Click below to see how your metro ranked. Click here to see the list

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Urban Migration

Urban Migration

Posted on 19. Mar, 2015 by .

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Millennials are heading downtown at a rapid pace. With short commutes ranking high on the priority list, millennials are relocating to large metros in an effort to be closer to work and school. A recent post by MultiFamily Executive sheds light on the urban migration trend, which also identified the top five popular, and least popular cities. […]

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Rents Continue to Escalate

Rents Continue to Escalate

Posted on 10. Mar, 2015 by .

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San Francisco continues to lead the country in highest rent, but that’s not the only city that’s climbing. Yahoo shared a post discussing the significant rise in rents, which also identified the top 10 cities with the highest rents. Click below to read more about the top expensive metros. Read the full article here

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Rental Households Are On The Rise

Rental Households Are On The Rise

Posted on 26. Feb, 2015 by .

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Recent reports indicate a stark rise in rental households as compared to homeownership. Why? The renter demographic currently consists of millennials that are delaying homeownership due to affordability issues, or who are even reconsidering homeownership altogether. Axiometrics recently posted an article that details the rise in apartment living and explains why so many are opting […]

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New Tech Amenities Coming Soon!

New Tech Amenities Coming Soon!

Posted on 19. Feb, 2015 by .

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Millennials are hitting the rental market at a record breaking force, are you ready? Understanding what new renters seek while simultaineously maintaining current residents’ interest is necessary in order to gain a competitive edge. Trulia Pro Blog recently posted an article discussing 3 hot tech amenities that are sure to be a hit with prospects and residents […]

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Why Millennials Choose to Rent

Why Millennials Choose to Rent

Posted on 05. Feb, 2015 by .

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A high percentage of millennials are opting to rent than buy a home, a costly decision that equals bad news for the real estate industry.  In a recent Market Watch post, it was revealed that  “Nearly six in 10 millennials (59%) say they’d rather rent a home than buy one, with just one in four saying they […]

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Today’s Renters Care About Amenities

Today’s Renters Care About Amenities

Posted on 29. Jan, 2015 by .

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Today’s renters care more about amenities than unit size. In this article from GlobeSt.com a panel of experts weigh in on target demographics, offering different perspectives on meeting their residents’ needs. Click below to read more about the shift in apartment renters and its affects on the rental industry. Read the full article here

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Family Oriented Amenities

Family Oriented Amenities

Posted on 20. Jan, 2015 by .

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While schools and neighborhoods can help attract families, having family oriented amenities can also be a deciding factor. “Developers are going after families, not just singles” by including playrooms with games and activities for children of all ages. Epoch Times posted an article discussing the amenity trend that’s taken New York by storm. Click here for the […]

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Top Pet Friendly Metros

Top Pet Friendly Metros

Posted on 15. Jan, 2015 by .

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Finding a pet friendly building can be a challenge when searching for a new home. HotPads shed some insight on pet-friendly metro areas in a recent post, their stats include: Most expensive zip codes Pet premiums An interactive map showing the highest percentage of pet-friendly rental listings And more… Click below to find out what metro areas […]

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Resident Retention

Resident Retention

Posted on 13. Jan, 2015 by .

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What’s your retention strategy? With new units sprouting and rent constantly increasing, retaining residents poses a new challenge. In this MultiFalimly Executive post, some top operators discuss their retention strategies. Click here to view

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