Posted on 24. Feb, 2011 by Charity Hisle.
While you shouldn’t focus all of your efforts solely on Facebook, it does make sense to optimize the content posted on Facebook. Facebook search is linked to keywords within all public posts, profiles, pages, groups and applications but very few are utilizing this opportunity to increase their Facebook SEO.
Posted on 21. Feb, 2011 by Mary Girsch-Bock.
Are you up to date on the Fair Housing Laws? Both federal and state anti-discrimination laws need to be adhered to on a regular basis in order to prevent potential lawsuits from crippling your property management company.
Posted on 17. Feb, 2011 by Charity Hisle.
SEO (Search Engine Optimization) is the process of improving the volume and quality of traffic to your website from internet search engines. Search engines want to return the most relevant results possible to their users. According to eMarketer, 94% of shoppers click on the 1st through 10th search results. Optimizing your online presence for search engines will drive traffic to your website.
Posted on 09. Feb, 2011 by Lisa Trosien.
Several years ago, I had the honor of speaking at an industry conference held at the Wynn hotel in Las Vegas. It’s a great hotel and if you ever get the chance to stay there, take it. After three nights I was not only in love with the hotel, but I was big time in […]
Posted on 07. Feb, 2011 by KTS-Law.
The battle on the collection field has always been fought with the sword and the shield. It is a game of offense and defense. When choosing a law firm or collection agency to represent you, it is important to find one that maximizes recovery and at the same time protects you from unwanted liability for alleged debt collection violations.
Posted on 02. Feb, 2011 by Marc Courtenay.
Back in November 1997 I purchased a 3 bedroom condo in Santa Barbara, California for around $265,000. Less than 6 years later I sold it for $749,000. Now I’ve learned that in many areas around the country it’s 1997 all over again.
Posted on 28. Jan, 2011 by Mary Girsch-Bock.
Craigslist has become an indispensable resource for just about anything. One of their most popular sections is Apts/Housing, which covers everything from monthly move-in specials to single family home rentals. However, the single family homes category is ripe with scammers looking to rip potential renters off.
Posted on 25. Jan, 2011 by Marc Courtenay.
In these challenging times there is one question all property managers should be asking themselves; “Why would my clients and residents prefer me and the properties I’m managing?” Recently I asked a successful, long-time property manager the simple question, “What keeps your owners happy?” It was another way of asking the question in paragraph one.
Posted on 20. Jan, 2011 by Charity Hisle.
Whether it’s an open house or a pool party, your apartment community should be sharing events on Facebook. As the largest social network, the average Facebook user is connected to 80 community pages, groups and events. Facebook is a good place for property managers to share events with their residents and prospects.
Posted on 18. Jan, 2011 by Aimee Miller.
We all know how happy great, new content makes Google. If you can find 30 minutes each week to write 1 or 2 articles for your property management blog you will definitely start to see more traffic coming to your website.
Posted on 12. Jan, 2011 by Mary Girsch-Bock.
Even though the IRS has a thorough set of instructions available for 1099 processing, many people still find themselves unsure of who should receive a 1099, what the minimum amount is or when they need to mail the 1099’s by. So, I’ve made a list of suggestions that you can use as a cheat sheet, or as a refresher of the basic rules you should know to make property management 1099 processing quick and painless.
Posted on 07. Jan, 2011 by Marc Courtenay.
Recently I had an interview with a prominent West Coast property manager. We were discussing some of the most recent “challenges” facing property managers. The conversation quickly shifted toward bed bugs and pest control. More and more residents and managers are trying to find healthy alternatives to toxic pesticides when attempting to eradicate the ever-resilient bedbug.
Posted on 28. Dec, 2010 by Mary Girsch-Bock.
No matter how cynical you are the New Year always represents an opportunity to begin anew. Here is a list of five resolutions that all property managers should make that will bring rewards throughout 2011.
Posted on 22. Dec, 2010 by Marc Courtenay.
In some areas and regions in the U.S. rental rates are actually increasing along with demand. “As rents rise and the cost of home ownership declines, owning is becoming more attractive,” notes California real estate analyst John Burns in a recent CNBC report.
Posted on 16. Dec, 2010 by Heather Blume.
National Novel Writing Month, or NaNoWriMo as it’s called, happens every November. It’s one of those self challenges that we often take on, “Just to see if we can do it.” The goal for NaNoWriMo is to write a 50,000 word novel in just 30 days.
Posted on 14. Dec, 2010 by Marc Courtenay.
The facts and statistics speak for themselves. The number of people losing their homes is soaring. Lenders seized more U.S. homes this summer than in any three-month stretch since the housing market began to bust in 2006. But many of the foreclosures have been challenged in court.
Posted on 09. Dec, 2010 by Mary Girsch-Bock.
Depending on where your properties are located, you may find yourself spending weeks preparing them for the cold winter months. Even those in more temperate climates will need to do some basic housekeeping in order to keep maintenance calls in check.
Posted on 07. Dec, 2010 by Mike Brewer.
This is the second post in a two part series based on the book Good to Great by Jim Collins. We will discuss making the right hiring decisions, turning loose of bad behavior and making sure personal competencies fit roles and responsibilities.
Posted on 03. Dec, 2010 by Charity Hisle.
How can an apartment community build their fan count by appealing to the good will of others? Below are two strategies to kick off a brainstorming session this holiday season.
Posted on 02. Dec, 2010 by Mary Girsch-Bock.
There are distinct differences between cash accounting and accrual accounting methods. When setting up your company for the first time, you’ll have to choose which of these accounting methods you will be using for recording accounting transactions.
Posted on 23. Nov, 2010 by Mike Brewer.
This is the first of a two part series where I will be using the book Good to Great by Jim Collins to talk about the topic of people. In the book Jim and his team of very talented researches dig up a few practical principles used by companies to differentiate themselves from the crowd.
Posted on 17. Nov, 2010 by Marc Courtenay.
One of the many ways property managers earn a living is by charging fees for their services. And those fees can add up to a significant amount. Not wanting to nickel and dime the owners they work for, some property managers will absorb various costs or give away some of the extra time spent dealing with administrative issues.
Posted on 11. Nov, 2010 by Mary Girsch-Bock.
We all know that November and December are the busiest months of the year for travel. That means that while your residents are enjoying a Thanksgiving feast or unwrapping presents, their apartment or home will likely be empty.
Posted on 09. Nov, 2010 by Marc Courtenay.
If your rental properties make a great first impression then potential residents will want to see what’s on the inside. This article will focus on rental properties with five units or less, and is especially applicable for rental houses.