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Five Ways For Property Managers To “Pool” Their Resources

Five Ways For Property Managers To “Pool” Their Resources

Posted on 07. Jul, 2009 by .

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As temperatures rise, so do easy chances for resident retention!  Summer is a great time for connecting with your residents and one of our greatest warm season assets is, of course, our pool.  However, there is more to using your aqua resources than a single large gesture of the large summer pool party.  You can […]

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Use Local Search to Increase Traffic to Your Property Management Website

Use Local Search to Increase Traffic to Your Property Management Website

Posted on 07. Jul, 2009 by .

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Chances are, if you’re in the property management business then you’ve advertised your business in the local phone book. The problem is, people are flooding to online search to find businesses and services, all but assuring the printed telephone directory the same fate as the Long Jawed Mastodon. The good news is that you can […]

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Get More Done, In Less Time. Step One – Use Gmail

Get More Done, In Less Time. Step One – Use Gmail

Posted on 06. Jul, 2009 by .

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Here are some videos we’ve created to help you get started using free collaboration tools from Google. These will help you find ways to work better, faster and get more done (it is truly possible!). The great thing about these collaboration tools from Google is that they are free and web-based so you don’t need […]

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The Credit Crisis and Its Impact on Rental Housing

The Credit Crisis and Its Impact on Rental Housing

Posted on 02. Jul, 2009 by .

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“When it comes to property management and the credit crisis, things are changing all the time…this is unprecedented in our 40 years of experience.” This is a quote from an interview I conducted with a partner of a prominent Southern California residential property management company. She is also an owner of both single family and […]

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Schedule Time to Grow Your Property Management Business

Schedule Time to Grow Your Property Management Business

Posted on 01. Jul, 2009 by .

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My dad is a retired professor and a very well-read, educated and thoughtful man (who is probably reading this post!). Sometimes I’ll call him and ask what he is doing and he says “reading and thinking.” I don’t think that many of us actually take time to just think without also doing something else too. […]

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New Opportunities to Market Your Company

New Opportunities to Market Your Company

Posted on 17. Jun, 2009 by .

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I was walking out of Trader Joe’s today and noticed a beautifully painted garbage can. Typically garbage cans are not really my area of focus but this one looked good. It was freshly painted (green) and the paper below it warned “Fresh Frazee Paint.” Kind of clever – they probably gave out the “wet paint” […]

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Property Managers Surveyed About Their Use of Internet Marketing

Property Managers Surveyed About Their Use of Internet Marketing

Posted on 15. Jun, 2009 by .

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Many property managers look for the best ways to use the Internet to market their business so they can find more owners and fill vacancies faster. We surveyed a group of residential property managers to learn how they use the Internet for marketing, how they spend money to acquire tenants and how engaged they are […]

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Web-Based Tools for Property Managers – Increase Productivity and Save Some Cash

Web-Based Tools for Property Managers – Increase Productivity and Save Some Cash

Posted on 13. Jun, 2009 by .

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How can you grow your business this year without growing your staff? In a recent poll conducted during an AppFolio webinar we asked property managers if they were planning to add more properties this year and if they were planning to increase their staff to accommodate an increased workload. The majority said they are planning […]

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When the News is Bad, What Do You Do?

When the News is Bad, What Do You Do?

Posted on 12. Jun, 2009 by .

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We recently had a house flood when a valve behind the toilet busted in the middle of the night. A call to the owner had to be made to tell them that the house had flooded and the cleanup costs would be considerable. Of course, no one wants to make that call, to tell the […]

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