3 Steps to Improve Search Rankings for Property Managers (eBook)
Posted on 30. Aug, 2012 by Bryan Ives.
In this free eBook, you will learn how to improve your search rankings and increase the amount of quality traffic to your property management business through sites like Google, Yahoo, and Bing. Charity Hisle (Socially Engaged Marketing) shares how people are searching for your company online and provides some insight on how to use keywords and phrases.
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Criminal Background Checks
Posted on 29. Aug, 2012 by Mary Girsch-Bock.
When a prospect walks into your leasing office, one of the first things that a leasing agent will do is run a credit check. A process that we’re all familiar with, the property management industry would cease to function as we know it without the ability to run a credit check.
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Trust Accounting for Property Managers (eBook)
Posted on 23. Aug, 2012 by Bryan Ives.
Running a successful property management business entails a sound understanding of accounting. This complimentary eBook by Mary-Girsch-Bock from propertymanager.com covers the fundamentals of trust accounting.
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Home Affordability Index Hits Record Level, But Mortgage Supply Tight
Posted on 21. Aug, 2012 by Marc Courtenay.
Whether property managers and their clients will continue to see vacancies drop and rent prices go higher will be partly dependent on how easy it is for people to buy instead of rent. The big U.S. banks are reporting an improving number of applications for mortgages as the housing market searches for a bottom and interest rates hit new all-time lows.
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Managing Your Online Reputation (eBook)
Posted on 17. Aug, 2012 by Bryan Ives.
Many property managers we work with want to know how to best manage their online reputation. We worked with Charity Hisle from Socially Engaged Marketing to create an eBook that provides some helpful tips for property managers.
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Safety Hazards for Kids
Posted on 17. Aug, 2012 by Mary Girsch-Bock.
With the housing market still struggling to return to pre-2008, the rental market has seen significant increases in the number of people renting homes versus trying to buy again. Perhaps they were burnt by the drop in housing prices, perhaps they lost a home during the downturn.
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Mortgage Lenders Under-the-Gun to Reduce Fees and Paperwork
Posted on 09. Aug, 2012 by Marc Courtenay.
The Consumer Financial Protection Bureau (CFPB) is a name you might not have heard of but they wield a good amount of influence and authority in the world of mortgage lending. That’s because they are an official part of the U.S. government and their site is an official government web site.
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Best Practices for Creating an Effective Property Management Website (eBook)
Posted on 05. Aug, 2012 by Bryan Ives.
When creating a website for your property management business it’s important to keep in mind that sometimes less is more.
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Go Paperless: The Benefits of a Paperless Property Management Office (eBook)
Posted on 04. Aug, 2012 by Bryan Ives.
We work with many property managers that are constantly looking for ways to reduce their dependence on paper in order save money, time and the environment.
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Facebook for Property Managers: How-To Guide (eBook)
Posted on 03. Aug, 2012 by Bryan Ives.
Facebook is a fantastic opportunity to not only connect with current and prospective residents, but the ability to enhance your property management business.
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The State of the Nation’s Housing 2012
Posted on 01. Aug, 2012 by Marc Courtenay.
There is plenty of good news in this exhaustive report. Home sales have risen, home prices have fallen, and so far the number of vacant rental units (supply) has kept up with the demand. If you’re a rental property owner this report is sure to please in many ways.
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Property Managers are Information Managers Too
Posted on 26. Jul, 2012 by Marc Courtenay.
As with all of life’s responsibilities there are only so many hours a day in the lives of property managers and owners. Yet all of us are bombarded with email, text messages and loads of social media opportunities like Facebook and LinkedIn.
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Energy Efficient Window Shades and Blinds
Posted on 23. Jul, 2012 by Mary Girsch-Bock.
While it’s important for renters to practice energy conservation in their apartment homes, there are numerous things that property managers can do in order to conserve energy on a larger scale. Remember, window coverings, while decorative, also provide an important function, serving as a barrier to outside heat in the summer, while keeping heat inside during the winter.
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Play the HARP Program and Benefit Like the Big Banks
Posted on 19. Jul, 2012 by Marc Courtenay.
If there’s one tool that Property Managers and Owners need to have in their toolkit it’s an understanding of how to understand the credit and financial programs available today. For instance, if you don’t realize how badly your local Chase or Wells Fargo bank would like your business, you’re missing out on some free money, incentives and being treated like a V.I.P.
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Smart Thermostats
Posted on 17. Jul, 2012 by Mary Girsch-Bock.
Right now, a large swath of the country is engulfed in a heat wave. You can bet that no one is overly concerned about conserving energy: they just want to stay cool. This same heat wave is causing millions of people to run their air conditioners 24-7, resulting in a large increase in energy consumption, and increasing the risk of brown-outs across the country.
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Is the Housing Market Poised for Recovery?
Posted on 10. Jul, 2012 by Marc Courtenay.
According to Standard & Poor’s, home prices actually improved from year-ago levels in seven (7) metropolitan areas. Phoenix, Minneapolis, Charlotte, North Carolina, Denver, Detroit [after falling off a cliff] and Dallas, Texas all saw improvement from March 2011. Phoenix went up 6.1% and the other six areas inched higher by 1.5% to 3.3%.
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Low-Income Housing Tax Credit: What is it and How to Pass Inspections?
Posted on 02. Jul, 2012 by Marc Courtenay.
One of the fastest growing segments of the rental housing market is low-income, affordable housing. Since the Tax Reform Act of 1986 there have been government-sponsored tax incentives for the utilization of private equity in the development of low-income rental housing designed for Americans who qualify as low-income.
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Signage for California Multi-Family Rental Property
Posted on 27. Jun, 2012 by Leslie Mason.
There are several signs that California multi-family rental property owners and managers should consider posting, depending on the characteristics of the property.
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Smart Controllers to Reduce Utility Usage
Posted on 19. Jun, 2012 by Mary Girsch-Bock.
If you think these restrictions force you to choose between dry, burnt landscaping and expensive penalties, you haven’t looked at the newest irrigation systems available. We’ve all seen the systems of the past; rain pouring down while the sprinkler system continues to pump water onto saturated land, resulting in a large amount of water waste.
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Fair Housing: What’s New For 2012 (Webinar Recap)
Posted on 18. Jun, 2012 by Bryan Ives.
In this April 19th webinar, Nadeen Green, Senior Counsel with For Rent Media Solutions, shared her insight on what’s ahead in the Fair Housing industry.
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Time Management Tips For Today’s Busy Property Manager (Feb. 16 Webinar Recap)
Posted on 07. Jun, 2012 by Bryan Ives.
In this February 16th webinar video recording, Patty Morgan-Seager (Marketing Expert) shares time saving tips that every property manager can use.
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The New Profile of the 21st Century House Renter
Posted on 01. Jun, 2012 by Marc Courtenay.
Hundreds of thousands of families across the nation have been faced with the unseemly choice of giving their house back to the lenders or experiencing the dread of foreclosure. More evidence is mounting that less than half of the foreclosures and REO houses have hit the market yet.
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The Potential for a Powerful Recovery in Housing Market Foiled Again
Posted on 22. May, 2012 by Marc Courtenay.
Most of us have heard the proclamations and the headlines emphatically stating “Housing Prices Have Bottomed.” Depending on your region, that may seem correct. Yet there’s an insidious impasse that may capsize this nascent, fragile housing recovery. I’ve been out there looking for houses to buy and potentially rent out for income.
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Staffing Ideas for Property Managers
Posted on 18. May, 2012 by Mary Girsch-Bock.
Tight rental markets and the resultant smaller budgets have caused many property managers to become creative when it comes to office staffing issues. And while the rental market has grown stronger in recent months, those same managers are finding more creative ways to assign work duties to existing staff members.






