Posted on 15. Oct, 2012 by Alex Osenenko.
We often hear that existing customer referrals are a significant source of our clients’ business. Activity on social media sites also helps to increase the quality of your relationship with your current customers. Marketers use the term “Top of Mind” for a service or company that’s most associated with a particular category.
Posted on 12. Oct, 2012 by Bryan Ives.
Both Bill and Steve talk about the keys to profitability and how to successfully grow your property management business.
Posted on 10. Oct, 2012 by Marc Courtenay.
This conversational experience on LinkedIn reinforces my belief that social media is working in a big way. Not only to attract business for our property managers, but to solicit new ideas and fresh perspectives. An example was the next comment from John, who weighed in with his point of view that deepened the scope of the conversation.
Posted on 09. Oct, 2012 by Bryan Ives.
In our latest infographic, we explore how the rental market changed after the mortgage meltdown.
Posted on 03. Oct, 2012 by Bryan Ives.
This complimentary eBook about Facebook Timeline outlines which features are most important for your property management business.
Posted on 01. Oct, 2012 by Mary Girsch-Bock.
Hurricane Isaac found the state of Louisiana much more prepared for its arrival then previous hurricanes. This time around, public officials made sure that those without cable or satellite TV or Internet access still had access to information about the storm, delivered via local television or radio stations.
Posted on 28. Sep, 2012 by Jamie Sternberg.
Management should periodically investigate information available online about their property. This can be accomplished by entering a few select search terms (e.g. “XYZ Management”, “Ridgecrest Apartments”, or “123 Main Street, Sacramento”) in one or more search engines (e.g. Google, or Yahoo), and reviewing the results.
Posted on 26. Sep, 2012 by Marc Courtenay.
Just when the Federal Reserve needed some incentive to stimulate the economy or inaugurate a new and improved version of Quantitative Easing, the housing market showed yet another sign of rebounding. The S&P Case-Shiller 20-city housing report was issued on August 28, 2012 and it demonstrated yet another monthly improvement in the housing market across the U.S.
Posted on 26. Sep, 2012 by Bryan Ives.
This complimentary eBook for Property Managers is designed to help develop a social media policy for your business.
Posted on 18. Sep, 2012 by Marc Courtenay.
There can be quite an animated discussion on the topic of what makes a property manager outstanding. From a client-owner’s viewpoint it would include the property manager’s level of integrity and reliability.
Posted on 12. Sep, 2012 by Katherine Slotkin.
During election season, it is important for residential rental owners and managers to be familiar with California laws regarding political signs; a new political sign law went into effect January 1, 2012.
Posted on 06. Sep, 2012 by Aimee Miller.
Hoarding is a disability and under the Fair Housing Act, those affected are protected. This can be a challenging situation for property managers. So, what is hoarding exactly and what drives a person to hoard?
Posted on 04. Sep, 2012 by Aimee Miller.
Enjoy this great visual representation of the “Social Resident”.
Posted on 30. Aug, 2012 by Bryan Ives.
In this free eBook, you will learn how to improve your search rankings and increase the amount of quality traffic to your property management business through sites like Google, Yahoo, and Bing. Charity Hisle (Socially Engaged Marketing) shares how people are searching for your company online and provides some insight on how to use keywords and phrases.
Posted on 29. Aug, 2012 by Mary Girsch-Bock.
When a prospect walks into your leasing office, one of the first things that a leasing agent will do is run a credit check. A process that we’re all familiar with, the property management industry would cease to function as we know it without the ability to run a credit check.
Posted on 23. Aug, 2012 by Bryan Ives.
Running a successful property management business entails a sound understanding of accounting. This complimentary eBook by Mary-Girsch-Bock from propertymanager.com covers the fundamentals of trust accounting.
Posted on 21. Aug, 2012 by Marc Courtenay.
Whether property managers and their clients will continue to see vacancies drop and rent prices go higher will be partly dependent on how easy it is for people to buy instead of rent. The big U.S. banks are reporting an improving number of applications for mortgages as the housing market searches for a bottom and interest rates hit new all-time lows.
Posted on 17. Aug, 2012 by Bryan Ives.
Many property managers we work with want to know how to best manage their online reputation. We worked with Charity Hisle from Socially Engaged Marketing to create an eBook that provides some helpful tips for property managers.
Posted on 17. Aug, 2012 by Mary Girsch-Bock.
With the housing market still struggling to return to pre-2008, the rental market has seen significant increases in the number of people renting homes versus trying to buy again. Perhaps they were burnt by the drop in housing prices, perhaps they lost a home during the downturn.
Posted on 09. Aug, 2012 by Marc Courtenay.
The Consumer Financial Protection Bureau (CFPB) is a name you might not have heard of but they wield a good amount of influence and authority in the world of mortgage lending. That’s because they are an official part of the U.S. government and their site is an official government web site.
Posted on 05. Aug, 2012 by Bryan Ives.
When creating a website for your property management business it’s important to keep in mind that sometimes less is more.
Posted on 04. Aug, 2012 by Bryan Ives.
We work with many property managers that are constantly looking for ways to reduce their dependence on paper in order save money, time and the environment.
Posted on 03. Aug, 2012 by Bryan Ives.
Facebook is a fantastic opportunity to not only connect with current and prospective residents, but the ability to enhance your property management business.
Posted on 01. Aug, 2012 by Marc Courtenay.
There is plenty of good news in this exhaustive report. Home sales have risen, home prices have fallen, and so far the number of vacant rental units (supply) has kept up with the demand. If you’re a rental property owner this report is sure to please in many ways.