Tag Archives: website

Your Path to a Successful Property Management Website

Your Path to a Successful Property Management Website

Posted on 12. Mar, 2014 by .

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In today’s world, your online presence is the face of your company. Most of the time it’s the first thing prospective owners and residents will see before initial contact is made. First impressions are key to engaging users. With technology advancing rapidly and Internet users expectations ever-increasing, knowing where to start and how to optimize […]

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Keys To A Successful Website: A Checklist For Property Managers (eBook)

Keys To A Successful Website: A Checklist For Property Managers (eBook)

Posted on 13. May, 2013 by .

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One of the primary tools many property managers use to deliver information to current and future residents is their website. In this complimentary eBook, we share over 30 important criteria for your website that will help you create a professional, efficient and profitable marketing tool for your business.

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Five Steps To A Successful Property Management Blog (eBook)

Five Steps To A Successful Property Management Blog (eBook)

Posted on 08. May, 2013 by .

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A recent study revealed that business blogging leads to 55% more visitors to your website. In this complimentary eBook, we worked with a blogging expert to provide you with five easy steps that lead to an effective blogging strategy for your property management business.

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Best Practices for Creating an Effective Property Management Website (eBook)

Best Practices for Creating an Effective Property Management Website (eBook)

Posted on 05. Aug, 2012 by .

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When creating a website for your property management business it’s important to keep in mind that sometimes less is more.

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How Property Managers Can Manage Their Online Reputation

How Property Managers Can Manage Their Online Reputation

Posted on 24. Apr, 2012 by .

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If you’re like most properties, you’ll have a mixed bag of results, ranging from gushing compliments from satisfied residents, to wild ranting from the tenant you evicted last month. Both current and former tenants can easily post unflattering remarks on various websites, and even Facebook pages.

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Rental Income with a “Home Away from Home” Approach

Rental Income with a “Home Away from Home” Approach

Posted on 12. Aug, 2011 by .

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There are many ways to help owners expand their base of income and to separate yourself as a property manager that’s going above and beyond to help your clients succeed.

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SEO Continued: What is Digital Asset Optimization?

SEO Continued: What is Digital Asset Optimization?

Posted on 24. Mar, 2011 by .

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The natural evolution of Search Engine Optimization is Digital Asset Optimization (DAO), the optimization of all of your online content. This includes images, audio files, video’s and even PDFs. Anything you place online has a keyword title, meta tag and a clear description to influence search engines.

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Beginning SEO for Property Managers

Beginning SEO for Property Managers

Posted on 17. Feb, 2011 by .

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SEO (Search Engine Optimization) is the process of improving the volume and quality of traffic to your website from internet search engines. Search engines want to return the most relevant results possible to their users. According to eMarketer, 94% of shoppers click on the 1st through 10th search results. Optimizing your online presence for search engines will drive traffic to your website.

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6 Topics for Your Property Management Blog

6 Topics for Your Property Management Blog

Posted on 18. Jan, 2011 by .

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We all know how happy great, new content makes Google. If you can find 30 minutes each week to write 1 or 2 articles for your property management blog you will definitely start to see more traffic coming to your website.

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How Property Managers Use Social Networking to Grow Their Business (Apr. 22 Webinar Recap)

How Property Managers Use Social Networking to Grow Their Business (Apr. 22 Webinar Recap)

Posted on 26. Apr, 2010 by .

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In this April 22nd webinar video recording, Mike Whaling, social media expert for the residential property management industry, talks about how property managers can use social media (think Facebook, Twitter, blogging) to connect with current and prospective residents as well as prospective owners.

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Keeping up with the Jones’s: Compare Away!

Keeping up with the Jones’s: Compare Away!

Posted on 21. Sep, 2009 by .

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Here are three sites I’ve found that help property managers compare things that are worth comparing: Average rental rates This is a helpful tool from RentBits (link). It lets you compare rents for apartments and houses in many geographic areas. It has an easy interface and you can see both the average and median prices […]

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Moving Marketing Online: Interview with Nick Scarabosio, Jackson Group Property Management

Moving Marketing Online: Interview with Nick Scarabosio, Jackson Group Property Management

Posted on 14. Sep, 2009 by .

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I recently had the chance to speak with Nick Scarabosio from Jackson Group Property Management in San Francisco, CA. San Francisco is a competitive market and you have to be thinking of creative ways to reach your audience…and Nick is pretty creative! Aimee: How has your property management marketing changed over the past couple of […]

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5 Steps to Get More from Your Online Marketing (Aug. 26 Webinar Recap)

5 Steps to Get More from Your Online Marketing (Aug. 26 Webinar Recap)

Posted on 31. Aug, 2009 by .

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Our webinar on Wednesday 8/26 (5 Steps to Get More from Your Online Marketing) was a great success!  Thanks to Brent for co-hosting this event and to Mike Whaling from 30Lines for being so knowledgeable and fun to listen to. Here is the entire recorded webinar including the audio. Mike did such a great job […]

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Use Local Search to Increase Traffic to Your Property Management Website

Use Local Search to Increase Traffic to Your Property Management Website

Posted on 07. Jul, 2009 by .

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Chances are, if you’re in the property management business then you’ve advertised your business in the local phone book. The problem is, people are flooding to online search to find businesses and services, all but assuring the printed telephone directory the same fate as the Long Jawed Mastodon. The good news is that you can […]

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